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Children's Books

Jabbing at Picture Books

Cartoon of a dad reading a bedtime story to his son. The son says, “Read me the one about the dad who loved his son no matter what!”

USA Today has an article about the guys from JibJab getting into the picture book market. Gregg and Evan Spiridellis are using iPads and what they’ve learned from the e-card market  to bring kids into the picture book… literally.

I loved the fact that technology can bring picture books into a new realm. Just think what could happen in a couple of years! We could have animated picture books where the child is embedded into the story as if it was a home movie. There could be pop-up books that utilize 3D technology to put the child in the story. How would a kid react to see themselves pop out of the story? Wouldn’t that be awesome?

Some people may see this as a bad thing. But I believe any technology used to tell a story can be just as legitimate as any other. Content is the important thing. A poor story will flounder whether it is done traditionally or with every bell and whistle a programmer can throw at it. At the same time, a good story will shine whether it is done on back of napkins or in an iPad app.

However, technology can get in the way of a parent. If an e-reader is used in the place of a dad who doesn’t want to read that dad-blamed story for the one-hundredth time, then something very valuable is lost. Kids need to have their parents read to them whenever it is possible.

What are your thoughts?

By Kevin Spear

I am a content creator and storyteller based in Florida, where I work for OneHope. I love digital and content marketing, writing, and the occasional doodle.