Categories
motivation

How do I know if something is too risky?

When we would take family trips to Florida in the summer, it seemed that no matter what week we took, The Discovery Channel was playing Shark Week. There was nothing like watching shark attacks the evening before, then going to the beach. I probably had those experiences in mind when I posted this cartoon.

Watching Shark Week didn’t prevent us from going to the beach. We laughed about the over-the-top stories. Sure, some of them were harrowing and we took what we could learn from them. We knew it was more dangerous to wade in the water at sunrise or sunset. We realized we needed to be aware of our surroundings in the water. But it didn’t prevent us from having a good time.

Leadership in Risky Times

Today, leaders are facing all kinds of decisions involving risk. COVID-19 is causing business, government, and institutional leaders to make some tough decisions.

  • When should we open businesses?
  • When and how should we open churches?
  • Where and when should we wear masks?
  • How do you enforce social distancing without being authoritarian?
  • What will be the best way to get kids back in school this fall?

It would be nice if the answers were as obvious as a shark enticing a bather with fake sincerity. There are a lot of unknowns. Our decisions will be complicated with the understanding there will be some risk that wasn’t there last year. Yet, all of us will have to take on some of that risk to move forward.

The odds of being attacked by a shark are 1 in 11.5 million even when you only include people who go to a beach. We are still trying to get a handle on how likely someone is likely to get the coronavirus. It will likely increase as time moves on. In any case, it will be best to continue practices such as social distancing, frequent handwashing, and sanitizing surfaces. We will need to learn how to live with this virus while maintaining safe practices and restarting our lives.

Cartoon of a boy and a shark. The shark says, "Hey, Buddy! Let me know when you're going to get in the water, okay?"
Categories
motivation

Small Actions Make Great Strides

The other day, I listed to the Harvard Business Review Podcast interview James Clear, the author of Atomic Habits: An Easy and Proven Way to Build Good Habits and Break Bad Ones. Here is a link to the podcast and transcript:

HBR Podcast: The Right Way to Form New Habits

More or less, the author promotes using small actions to create good habits instead of going all gung ho and overwhelming ourselves. It’s celebrating the small actions and victories.

Cartoon of two business people. The business man says, "I like to celebrate the small victories. Today, I didn't spill breakfast on me."

This is a novel approach to goal setting and forming new habits. Too often, I think I have to have a new goal all figured out. But the author suggests starting small habits that enable the big one is the way to go. Do you want to read more books? Start with one page. Do you want to exercise? Pack your workout clothes the night before and have them ready in your car. Do you want to write a book? Start with one sentence… or a short blog article!

Keep striving and finding ways to start those good, new habits. The results will be worth it!

Categories
Marketing

Why Hemingway Beats Hype Marketing – The Mention Blog

This blog post is a good reminder hype marketing doesn’t work. You may hook someone once, but you lose their trust in the end. It is better to underpromise and overdeliver than to make outlandish claims.

Hype marketing doesn’t work anymore, so you can stop writing your clickbait headlines now. Instead, take inspiration from Hemingway’s style.

Source: Why Hemingway Beats Hype Marketing – The Mention Blog