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28 Graphic Design Terms Every Marketer Should Know [Infographic]

I saw this article a LinkedIn associate shared. It is a Hubspot Infographic on design terms for marketers.

If you are in marketing and don’t come from a design background, this article is a must! Graphic design is the mode of visual communication. Now that technology has transformed both marketing and design, we need to be sure we understand each other so we can produce the best message.

Pay particular attention to the letters section. Typography has a much richer history and contains terms that made sense in the age of molten lead, Linotype machines. Enjoy!

Never feel lost during a conversation with a designer again. Check out this list of graphic design terms every marketer should know.

Source: 28 Graphic Design Terms Every Marketer Should Know [Infographic]

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Publishing

A New Year Means a New Focus

Photo of a camera shutter representing a new focus

A lot has happened for me in 2014. This year, I graduated with my MBA from Anderson University. That is something I would have never thought of doing five years ago. If you would have asked me in early 2010 what my career goals were, I would have said I just want to continue being a designer and illustrator.

I don’t regret my career choice, and I consider design and illustration two great career choices. They allowed me to have a long career in publishing. They helped me feed two kids and for a time, allowed my wife to stay home with them. It was a great ride.

But about five years ago, I realized the world had changed dramatically, and it would do no good to ignore it. Technology has fundamentally changed the world of publishing and graphic design.

Continue reading “A New Year Means a New Focus”
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