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Strategy and Tactics

The journey many of us take isn’t a smooth one. There will be instances that we cannot control. Anyone who didn’t know this before January 2020 knows it today. The plan we had made likely didn’t account for a worldwide pandemic. But that’s okay. There is a difference between strategy and tactics.

This quote by Jimmy Dean reminds me that plans must be flexible.

I can’t change the direction of the wind, but I can adjust my sails to always reach my destination.”

Jimmy Dean

Jimmy Dean Quotes. BrainyQuote.com, BrainyMedia Inc, 2022. https://www.brainyquote.com/quotes/jimmy_dean_131287, accessed January 24, 2022.
people riding on white sailboat on body of water
Photo by Quintin Gellar on Pexels.com

Our strategy may be solid. The goals we set out to do may have been worthy and challenging. And depending on how far out we planned, they may still look desirable and attainable. But when the wind changes unexpectedly, how do we adjust and change? There is a difference between strategy and tactics.

Strategy

Strategy is the long-term planning we do to achieve an overall goal. We see a destination and plan how to get there. It could be a business goal, a personal goal, or a life plan. It may be based on values we hold dear. We like what we see and plan how to get there.

Tactics

Tactics are the actions we take to achieve our plans. We may develop an action plan and follow through. But in the middle of it, the winds shift. Perhaps the data we had before is now obsolete. Maybe we are planning for a marathon and we get a blister. Or maybe we plan a move only to discover the job we relied on didn’t pan out.

Tactics are important. But they must be flexible if we are going to achieve our strategy. That can be tough when we were certain our plans would work out.

Adjusting the Sails

Today, our strategy may look good, but the winds of change have shaken us up a bit. I encourage you to consider instead of changing your strategy, consider if the tactics need to be modified. Instead of changing the destination, could it be we just need to adjust the sails a little?

I hope you have smooth sailing. But experience tells me there is always a shift in the wind and weather. Adjust the sails and keep moving forward!

By Kevin Spear

I am a content creator and storyteller based in Florida, where I work for OneHope. I love digital and content marketing, writing, and the occasional doodle.

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