Categories
Exercise Marketing

How Social Media Marketing Is Like a Fitness Regimen | HuffPost

Source: How Social Media Marketing Is Like a Fitness Regimen | HuffPost

This article caught my eye because it resonated with my exercise experience. I began running after college. But it wasn’t until I took it seriously did I experience positive results. In fact, before I took it seriously, I was consistently gaining weight and had borderline high blood pressure.

I discovered consistency with a plan is more effective than sporadic bursts with no real strategy. This article has convinced me to treat my social media strategy in a more consistent, strategic approach.

Categories
Career

Add Mobile Power to Your Search – Career Connectors

I wrote a guest blog post for the Phoenix Arizona Career Connectors. I have found the app to be a handy way to search for jobs and easily apply with your smartphone. A link to the article is in the source.

When you are looking for your next opportunity through LinkedIn, there is a handy tool that can make your search even easier, the LinkedIn Mobile App. It is their Mobile Job Search App.

Source: Add Mobile Power to Your Search – Career Connectors

Categories
Marketing Social Media

What Exactly Is the Social Media Mind?

I have been reading this fascinating book on social media entitled The Social Media Mind: Ho social media is changing business, politics, and science and helps create a new world order.

It was written in 2012 when there was still hope  the Arab Spring would bring positive change. It looked five years into the future, which is almost today and how social media would be a part of our lives.

Categories
Marketing

Career Connectors | Business Cards, Evernote & LinkedIn, Oh My!

In September 2016, I wrote a blog post for Phoenix-based Career Connectors. It covered two of my favorite subjects; Evernote and LinkedIn.

Business Cards, Evernote & LinkedIn, Oh My!

In my job search, I found both of these to be valuable for keeping track of new contacts, as well as networking efforts. Evernote has made a great effort to make the best use of scanned documents and business cards. Even if you aren’t currently job searching, you will find this article helpful.

Categories
Social Media

Social Media is NOT one-way communication 

An Inc. Magazine video struck a chord with me. It is a video interview with Shabnam Mogharabi of Soul Pancake.

Why Social Media Is Not a One-Way Street for Brands – Inc.

Time and time again, I have seen companies that believe they have something important to say and focus on getting their message out there. It is one-way communication. It is a broadcast approach. It is what advertising has traditionally been.